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This project was successfully funded on July 9, 2018


by Brad Norris


Kinesios, a Black Rock Honoraria grantee, is a 20-foot interactive steel art installation formed by two vertical walls which sit parallel to one another. Each of the walls is uniquely perforated, with the holes illuminated from within. One side of the piece displays the rigid order of binary code. The other side pays homage to the free spirit of chaos. Suspended between is a large swinging pendulum which participants climb into. Through synchronized swinging movement, participants propel the pendulum higher and higher.

When activated, the piece creates a visceral communal experience highlighting the struggles and implications of man vs. machine in modern society. Cooperation and group effort is key! The lights inside each pane only illuminate in reaction to the motion of the swing. The higher the motion, the greater the pulsation, frequency, and synchronization of the lights.



Kinesios is about the contrast and conflict that arises when two disparate orders are forced together. Human nature is the polar opposite of a two-digit binary system. Using these binary tools to serve our needs has a multitude of benefits. Even using it to serve our social needs can be incredibly beneficial, however, it also has the effect of creating a disconnect and isolation like we have never seen.

While Kinesios is about acknowledges the positive benefits tech, we at ND Collective feel it is important to recognize and memorialize some of the devastating effects that can result. Technology has contributed to the social disconnect and isolation we see in our youth today. These factors have led to much of the violence exhibited in our national epidemic of school shootings. Therefore, we have decided to use our binary code to name the schools that have suffered fatalities in shootings over the past decade.  We wish to memorialize these events and to celebrate the lives of those lost.

The future of humankind depends upon our willingness to progress technologically, while still finding ways to remain true to the human spirit through community, shared experiences, relationships, and love. 



The mission of Kinesios is to mesmerize and mystify. Most of all, it forces those who see it to think about the complex, often-overlooked patterns that we face as humans interacting with technology.

The idea is for "the many" to become "the one", achieving ever-greater momentum by aligning their rhythmically swaying bodies into a single powerful force – though for those laboring within this man/machine hybrid, there will be little awareness of the beauty and power they are summoning for others to behold.

Yet their shared interactive experience is the essence of Burning Man, tying directly into this year's theme. Today, with the spread of technology distracting us from true human connection and interaction, creating community is more important than ever.


Kinesios will be fabricated and test-assembled in Nashville, Tennessee, before being transported to Burning Man and fully assembled on the playa.

Ultimately, the components of Kinesios from this year’s build will be repurposed into a larger 40ft version of the sculpture which we will be bringing out to Burning Man in 2019.

After its final construction, Kinesios will permanently rest as a private/public sculpture in Nashville.

FRIENDS! We need to raise $10,000 on top of the grant we've already been awarded by Burning Man. And literally, every dollar gets us closer to our goal. There are 80,000 participants at Burning Man every year; if 15% of this community can commit just $10 each, Kinesios becomes a reality. So please, give what you can. Then come by our camp and get a big, heartfelt hug.

Thank you for loving cool things and supporting our vision, but also allowing us to raise issues that are extremely important for all of us to collectively examine, debate, and resolve.


School Shootings In The US 20**-2018




Brad has been a licensed architect and AIA member since 1995. He began Norris Architecture in 2003. His creative life has consistently been inspired by 7 trips to Burning Man beginning in 2007. Every time Brad has left the desert, he has had the strong desire to create a piece for the annual event. This year he feels he has finally found the team and the energy to make that dream a reality.



Geoffrey is a multifaceted creative talent with a strong passion for imaginative design, fine craftsmanship, and fabrication. Based out of Nashville, TN, he has 5+ years experience as a live production designer, furniture craftsman, and videographer/editor. Geoffrey has worked closely with local architects to design and create unique architectural structures, which ties heavily into his ability to dream-up and create complex, yet sustainable designs.



Fundraising and Promotion

With over 14 years of experience in PR & Marketing, Jillian has earned her title as "connector" and brings the high-energy and passion we need to get people excited about what we're building. Over the years, she's worked with global companies like Universal Music Group, Spotify, Music Bussiness Association, HBO, Slack, Evian, and Rolling Stone. She has extensive experience in the non-profit sector and her ultimate goal is to find Kinesios the perfect home once Burning Man is over. You can connect with her on social media here: @JMKMusic



Dmitiry is an artist and steel fabricator based out of Nashville, TN. He has been honing his craft for 15 years.



Dan is the Principal of EMC Nashville, a full-service structural engineering company based out of Nashville, TN. He is responsible for the application of structural engineering fundamentals within the firm. He has the ability to combine theoretical concepts with practical applications to produce efficient and innovative structures

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